Francis Ford Coppola Presents
As is so often the case, a website provides an ideal platform to unify brands. Here, the range of Coppola products are spotlighted with dramatic, cinematic images of the good life. Navigation to constituent brands is via a menu that emerges upon interaction and then slips back behind the images. In this way, the site establishes a strong master brand, while allowing a launch point to the many sub-brands it supports.