M8 Pharmaceuticals partners with pharmaceutical companies around the world to bring the most innovative and proven medicines to the people of Latin America. From a new name and identity, to developing market positioning, to launch of a new website, FINE guided the transformation of a brand that's purpose-built to transform lives.
Digital Brand Impact
The new identity and repositioned brand platform come to life through a freshly written narrative and human-centric imagery. A story of impact weaves its way through a modern new website, bringing patients, physicians, M8 and its pharmaceutical partners together in a single, forward-looking vision for a thriving Latin America.
The new identity and website reflect our leading position and streamline our messaging to all our key stakeholders.”
— Joel Barlan, CEO