Vetrazzo joins Polycor
Posted in — Sep 27, 2010
A hearty congratulations to James Sheppard and the rest of the Vetrazzo team for their recent induction into Polycor, world leader in natural stone. Vetrazzo came to FINE for the creation of a striking brand identity, print and digital marketing platform upon which to launch the company. The identity, speaking to both old and new world sensibilities had an immediate impact on the market, backed by inspired product and solid customer service.
(http://blog.finedesigngroup.com/2010/09/vetrazzo-joins-polycor/vetrazzo-2/ "")According to James, "A large part of what Polycor was after was our brand, and you guys played an instrumental role in that." Vetrazzo transforms recycled glass into artful surfaces for home and commercial applications such as countertops, tabletops etc. Polycor says this fits perfectly with their current brand, specializing in locally-produced environmentally friendly products.