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Beyond Emotion: Brand Activation Examples That Redefine Marketing

CPG 2.0: CPG Brands Get Their Mass Kicked

A FINE Nine Forecast 2025: Nine Trends in Brand, Digital, Marketing, and Company Culture

Anchor Rising: Why Keeping It Real Is Brand Strategy

Sci-FINE Predictions for 2054

The Art of the Brand-Led Launch

Four Truths for Winning at Wine e-Commerce

Use AI to Save on Time & Tedium

Four FINE Mega-Trends for 2024

Building Brand Synergy In An M&A World

Chandelier hanging from the hotel lobby of the Beacon Grand Hotel

The Future of Nostalgia: Great Brands Make Good Old Days

Activating Brand Integrity

Building Brands to Grow Value

Building Brands to Grow Value

Get Naked and Think Fast (feat. ChatGPT)

A gold ring, bottle of rose water, and tube of lotion atop a beaded bag

Millennial Luxury: A New Mindset

Brand Led Business Building, a butterfly effect

The Brand-Led Business Building® Effect

Spark Teen Redefines “Disruptive Youth”

Black Lives Matter.

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And in the end, the profit you take is equal to the brand you make.

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