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FINE FRIENDS NEWSLETTER

Winter 2012

The new year brings words of wisdom, delicious air, and legendary brands building
a new head of steam.

 
 

New From FINE    Brands that tap wisdom, history, originality, family, and steam.

CRAFT BREWING PIONEERS RAISE ANCHOR

They started in San Francisco 115 years ago. Since then, they’ve inspired what's become the craft brewing industry, and changed American beer forever. Their web and social destinations now answer legions of loyal fans of Anchor Brewing Company.

A GREAT WINE BRAND SHARES WISDOM

Not many brands can be household names and maintain family roots. But an integrated campaign, debuting with CBS's Undercover Boss, will share the Words Of Wisdom that have made such a rare brand exception of Kendall-Jackson.

In Other FINE News

A few winter highlights from the world of FINE:

THE DELICIOUS AIR OF VERMONT LUXURY

Vermont's pre-eminent luxury hospitality brand promises a "beyond inclusive" experience. Their new website goes above and beyond - responsive technology and dramatic design provide a sense for the "delicious air" at the 5-star Twin Farms.

PAUL HOBBS IN UNFILTERED DETAIL

A winemaker expresses his brand’s unfiltered attention to detail on a site that reflects his natural, organic approach. Experience what's made a world-renowned wine celebrity of Paul Hobbs.

GROWING A LEADING FRUIT BRAND

The nation's top selling cherry juices and products streamline their brand while revamping their commerce and digital marketing platforms. The result is a sweet new look for Brownwood Acres and Fruitfast.

PLAY WITH FINE. PLAY WITH PURPOSE.

With a bouncy overture, FINE invites you to a web resource for the serious business of learning, innovation, creativity, and all the great things that come from remaining a skilled and lifelong practitioner of PLAY.

Updates:

Anchor Brewing Is CommArts Web Pick of the Week

Paul Hobbs Is CommArts Web Pick of the Day

T.Y. Lin International Wins "Best In Class" IMA Award

The FINE Res Tool Releases To Webwide Acclaim

Auberge du Soleil Wins Coveted Adrian Award

Enlightend New Look For Our Big Daylight Division.

Our Social Team Wows Michigan Brewer's Guild

Let’s be friends on Facebook and Twitter.

Shoutout To: Clarisonic, Napa Valley Vintners, Kimpton Hotels, Norton Mobile Group, Emergency Consultants, Revana Family Vineyard

COMING SOON... Accel At Last... Another Anchor Raised... Tentcraftsmanship... Ko-Brands Are Better Than None... The Merit Of Late Stage... CH2MHill Climbed... USVPremiers

 
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